When it’s your domain, it’s everything. Finding the right domain name is the first step to building your presence online.
Social media presence and a basic Gmail or Yahoo email account may have suited you while you initially got
things going and set everything up. But now you’re ready to tell the online world, you want to put your
professional best foot forward for your website and linked email account. It helps to protect your new
business name, too.
With so many scammers out there, potential customers will also have more faith in a dedicated website and email
address than emailing a random provider address or DMing a social media link. You can personalise them further
to create a generic top-level domain (gTLD) by adding a city or something else as part of the address, such as
website.edinburgh or website.studio.
The first thing your domain name needs to be is memorable. Something that’s easy to remember, preferably
linked to what you do or what you’re selling, so people can Google you on the go.
It’s worth giving this some thought, as it will be your enterprise’s individual identity – you want it to make
a good first impression and have enough impact. If the name you want is already taken, we have plenty of others
that will perform just as well, including SEO rankings.
There’s nothing dodgy or suspicious about expired or deleted domain names. There are all sorts of reasons why they’re available, such as cancelled accounts, the owner has moved on to other projects, or the domain names just haven’t been renewed. It’s simply another form of recycling!